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Sales Models, Metrics, and Motions Blog

SDR, AE, and CSM analysis

Sales Models, Metrics, and Motions Blog

Inside Sales Experts Blog

by

Trish Bertuzzi

Author Jonathan Franzen said "one-half of a passion is obsession, the other half is love." With that in mind, ask anyone who's met Trish and they'll tell you - she is passionate about Inside Sales. Trish often remarks on how lucky she is to work with an amazing team at The Bridge Group, helping Sales & Marketing leaders make the big decisions: on implementation strategy, process to improve performance, supporting technology, metrics & measurement. Over the last two decades, Trish has promoted Inside Sales as a community, profession and engine for revenue growth. In the process, The Bridge Group has worked with over 220 B2B technology clients to build, expand and optimize their inside sales efforts.

Recent Posts

7 Step Strategy for Handling Objections

Posted by Trish Bertuzzi on Tue, Mar 04, 2008

Objection handling is embedded in the natural flow of every sales process.  How we think about objections can tell the tale about our ability to move the sales process forward.

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Topics: sales process, sales tips, inside sales management

Technology Sales Tools

Posted by Trish Bertuzzi on Wed, Feb 20, 2008

Just read an incredible post on salesteamtools.com about how to use a camera phone as a sales tool! 

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Topics: sales tips, sales tools, technology

Social Networking and Selling

Posted by Trish Bertuzzi on Fri, Feb 08, 2008

I must be getting a bit long in the tooth because all this talk about how to promote your business via social media has me in a panic!  Now, don't get me wrong, I love technology and I am one of the first to embrace whatever will help me expand my network and build my business. But really...do I have to build a profile on Facebook?

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Topics: linkedin, technology

5 Quick Tips: Ramp a New Hire

Posted by Trish Bertuzzi on Tue, Feb 05, 2008

I find it interesting to watch companies in high growth mode.  They get all jazzed up, beat the bushes for good candidates ("we only want A players man"), put the candidate through an extensive interview process, get them on board and then.....ignore them and let them fend for themselves!

As sales managers, are we too busy to invest in creating a training process for new hires that will help them be successful?  If we are, it is no wonder that only 60% of our sales organization makes their number.  They are learning on the job!

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Topics: sales process, inside sales management, inside sales motivation

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