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Sales Models, Metrics, and Motions Blog

SDR, AE, and CSM analysis

Sales Models, Metrics, and Motions Blog

Inside Sales Experts Blog

by

Trish Bertuzzi

Author Jonathan Franzen said "one-half of a passion is obsession, the other half is love." With that in mind, ask anyone who's met Trish and they'll tell you - she is passionate about Inside Sales. Trish often remarks on how lucky she is to work with an amazing team at The Bridge Group, helping Sales & Marketing leaders make the big decisions: on implementation strategy, process to improve performance, supporting technology, metrics & measurement. Over the last two decades, Trish has promoted Inside Sales as a community, profession and engine for revenue growth. In the process, The Bridge Group has worked with over 220 B2B technology clients to build, expand and optimize their inside sales efforts.

Recent Posts

Inside Sales Executive Interview - Q2 '08

Posted by Trish Bertuzzi on Fri, May 16, 2008

What follows is the first in a series of quarterly interviews we will be conducting with Inside Sales executives.

To qualify, you must be at the Director or Vice President level and manage 6+ reps. If you are interested in being interviewed for future postings, please send an email to Trish Bertuzzi at tbertuzzi@bridgegroupinc.com.

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Topics: inside sales management, metrics, ask the experts

Sales Interview Preparation: Candidate Side

Posted by Trish Bertuzzi on Fri, May 09, 2008

Update: We've shared a new list of sales interview questions (+ a video).

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Topics: inside sales tips, recruiting, branding

Product Marketing and the Sales Process

Posted by Trish Bertuzzi on Thu, May 01, 2008

What follows are some helpful tips on how to, or how not to, use a Product Marketing/Management executive as part of the sales process.  This is a guest post written by someone who recently read Tales from A Gatekeeper.  I found it informative and funny and wanted to share! - Trish Bertuzzi

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Topics: sales process, inside sales tips, inside sales management

LinkedIn - You as Your Brand

Posted by Trish Bertuzzi on Wed, Apr 23, 2008

Since I started the LinkedIn Inside Sales Experts Group (request to join here) a little over a month ago, the membership approval process has afforded me the opportunity to review more than 240 LinkedIn profiles.  Most, I would say 90%, of the members are sales people but I have to tell you that I would never know that from looking at their profiles!

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Topics: linkedin, target marketing, branding

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