Sales Models, Metrics, and Motions Blog

SDR, AE, and CSM analysis

Sales Models, Metrics, and Motions Blog

Inside Sales Experts Blog

by

Matt Bertuzzi

Matt bleeds blogs, business books and inside sales. He is never short an answer to the question, “Read or see anything interesting lately?” Matt works with Bridge Group clients on tools, roadmaps, and advice around inside sales. Internally for The Bridge Group, he works on technology, content, and other (fun!) projects.

Recent Posts

Quick Thoughts for a Pre-Holiday Week

Posted by Matt Bertuzzi on Tue, Dec 20, 2011


First things first.

Thanks, for real!

Thanks for reading our thoughts and sharing your comments this year. We hope that, in some small part, our perspective (and occasional snark) made your job a little easier and your business more successful.

Your vote is your gift

As part of our 1/1/1 integrated philanthropy program, we are looking to make a year-end contribution to two charities. Please take a quick moment to vote for your top choice. We’ll be donating to the top 2 charities.
.
 
2011 Best Of!

As we love to do, here’s our official The Bridge Group 2011 Year in Review – best of:

Read More

Recruiting, Motivating & Retaining Inside Reps [new research]

Posted by Matt Bertuzzi on Thu, Dec 08, 2011


Recruiting, motivating & retaining great Reps is a critical component of any Inside Sales strategy. One thing that has largely been absent in the process is feedback from the Reps themselves.

With that in mind, I am very excited to announce the launch of a new research project with our good friends at Vorsight:
Inside Sales Motivation Research Survey.

We are asking Inside Reps (& reps only) to share 3-minutes on a web survey about what motivates them professionally and how their current role is stacking up. In exchange, participants will be entered into a drawing where one winner will receive an Apple iPad2 and another a Kindle Fire. For the full who, what, where & how please see this.

Read More

Topics: inside sales hiring, inside sales motivation

Quick Thought for a Short Week [the Jobs book]

Posted by Matt Bertuzzi on Mon, Nov 21, 2011


"There's something happening here." That was the thought that went through my head when I learned that three folks I respect tremendously (Paul Roetzer, David Meerman Scott & Mitch Joel) are all reading the same book:

Steve Jobs by Walter Isaacson.

My second thought was back to a piece of advice from Trish’s new ebook Sales Onboarding: the express route from hire-to-revenue.

So heading over to Amazon, I was blown away to see the Jobs book at #2 in the Top 100 Books (not just business booksall books).

I’d argue that if your perfect buyer cares deeply about:

  • Products
  • Marketing
  • Innovation
  • Entrepreneurship
    -or-
  • Leadership
Read More

Topics: cold calling, inside sales tips, inside sales strategy

3 Links Not To Miss- Sales as a Noble Profession

Posted by Matt Bertuzzi on Thu, Oct 13, 2011

Welcome to our 3 Links Not To Miss “will/they won’t they - NBA season” edition. This is going to be a semi-regular feature on the blog where we’ll be sharing 3 recent links we found particularly interesting.
----- 

Conversational: Sales as a Noble Profession

Trish & I were fortunate to sit down with Don Perkins and chat about trends in sales & marketing. In this segment, we spoke about the selling profession and how Reps can become better sellers.

Actionable: Are your Sales Reps Invisible?

Paul Castain argues Reps need to understand that buyers aren’t shy about searching for them online. Like Jill Konrath says, buyers are crazy busy. And what they find (or don’t find) on Google, LinkedIn, etc. might go far in answering “Is taking a meeting with this person worth my time?

Read More

Topics: inside sales management

Get the latest SDR, AE, and CSM insights in your inbox.

Comments

What do you think?