The Account Executive role is changing.

Today, we launch our 2025 SDR motions, metrics, and compensation research.

This is our 10th iteration of this project since 2007. This edition will take ~6 minutes to complete. If you lead a Sales Development group, please participate.

We've redesigned this year’s survey based on your feedback to dig into how things are changing. But, equally importantly, we want to focus in on what outperformance looks like in this environment. 

We’ll be sharing the results in the coming months. I appreciate that so many of you take the time to share. We couldn’t do it without you.

The 2024 Benchmark Report is our latest dive into metrics and compensation for the AE role within SaaS companies. It summarizes the findings from leaders at more than 170 B2B SaaS companies regarding the current state of the Account Executive role. 

You can download the 2024 SaaS AE Report here.

If you'd rather watch the report than read it, Kyle Smith and I recorded a video walkthrough and breakdown.

Here's a peek at what you'll find inside:

Today we launch our 2023 Account Executive motions, metrics, and compensation research.

This is our 10th iteration of this project since 2007. This edition will take ~6 minutes to complete. If you lead an AE group, please participate below.

We've redesigned this year’s survey based on your feedback to dig into how things are changing. But, equally importantly, we want to focus in on what outperformance looks like in this environment. 

We’ll be sharing the results in the coming months. I appreciate that so many of you take the time to share. We couldn’t do it without you.>