This is the final part of a podcast with Brian Zimmerman on “pitfalls to avoid when building an inside sales team.” You can find the 1st part of conversation here: Common Pitfalls When Building Inside Sales.
(Note: You can read a transcript of the conversation, you can listen to the podcast, or you can view a brief slideshare presentation of the highlights below.)
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Hiring is a Process
Devon Warwick: A lot of our portfolio companies are in growth mode where they’re hiring. What are some pitfalls that they should be avoiding, particularly with the sales team?
Trish Bertuzzi: You need to have a process. So many people just wing it when it comes to hiring. You need to have a process for even just processing resumes. Have a checklist of your requirements. Have some way to look at a resume that is fact based not subjective. You need to have a process for peer interviews. You need to have a process for collecting feedback from everyone that’s involved in the interview process. This is not a place to wing it.
Brian Zimmerman: I think it all starts with your aspirations and your company culture and truly putting on paper how new hires have to fit into your culture.
