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Sales Models, Metrics, and Motions Blog

SDR, AE, and CSM analysis

Sales Models, Metrics, and Motions Blog

Inside Sales Experts Blog

by

Trish Bertuzzi

Author Jonathan Franzen said "one-half of a passion is obsession, the other half is love." With that in mind, ask anyone who's met Trish and they'll tell you - she is passionate about Inside Sales. Trish often remarks on how lucky she is to work with an amazing team at The Bridge Group, helping Sales & Marketing leaders make the big decisions: on implementation strategy, process to improve performance, supporting technology, metrics & measurement. Over the last two decades, Trish has promoted Inside Sales as a community, profession and engine for revenue growth. In the process, The Bridge Group has worked with over 220 B2B technology clients to build, expand and optimize their inside sales efforts.

Recent Posts

Why Prospecting is Like Baseball

Posted by Trish Bertuzzi on Tue, Jun 23, 2009


Paul McCord was kind enough to invite me to participate in his Boost Your Sales Series. The following is cross-posted from the Sales and Sales Management Blog.
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Topics: cold calling, inside sales management, inside sales motivation

Cold Calling 2.0

Posted by Trish Bertuzzi on Tue, Jun 16, 2009


Every day on Linkedin there seems to be a new discussion started on whether or not cold calling still works.  I am going to say here what I say there:

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Topics: sales tips, cold calling

Social Networking and Your Business – Part 2

Posted by Trish Bertuzzi on Tue, Jun 09, 2009

 
Last week, I outlined 4 approaches businesses can take towards Social Networking. Read Part 1 here. By way of a recap, here is the approach I recommended:
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Topics: lead generation, technology

Social Networking and Your Business – Part 1

Posted by Trish Bertuzzi on Thu, Jun 04, 2009


I recently had the pleasure of presenting at the Sales 2.0 Conference in Boston.  I participated in a panel on Social Networking in a Sales 2.0 World. Hmmm....got me thinking.

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Topics: lead generation, best practices, technology

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