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Sales Models, Metrics, and Motions Blog

SDR, AE, and CSM analysis

Sales Models, Metrics, and Motions Blog

Inside Sales Experts Blog

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Things That Make you Say Hmmm – Marketing Edition

Posted by Trish Bertuzzi on Tue, May 18, 2010

There is so much great information being published that I feel compelled to share what I find interesting. Here are a few really intriguing pieces that made me stop and say hmmm.

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Topics: inside sales management, target marketing

Walk a Mile in Those SMarketing Shoes

Posted by Trish Bertuzzi on Wed, May 05, 2010

 

I am throwing down a gauntlet and asking you dear readers to take it up.  Every day I have conversations with vendors, consultants, analysts and clients about Sales & Marketing alignment.

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Topics: sales process, inside sales management, target marketing

Are Marketers Still Enablers?

Posted by Trish Bertuzzi on Thu, Apr 01, 2010

In January we posted the first part of our conversation with Linda Duchin, VP of Marketing from PowerSteering Software -  Are Marketers Becoming Enablers. Shame on me for taking this long to get the 2nd half of the conversation out there! Make sure to check out the comments as well!

As a refresher, we were discussing:

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Topics: lead generation, ask the experts, target marketing

The Best Decision in 2009: Marketing's Take

Posted by Matt Bertuzzi on Tue, Nov 17, 2009

 
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Topics: lead generation, ask the experts, target marketing

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