Sales Models, Metrics, and Motions Blog

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Sales Models, Metrics, and Motions Blog

Inside Sales Experts Blog

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Product Marketing and the Sales Process

Posted by Trish Bertuzzi on Thu, May 01, 2008

What follows are some helpful tips on how to, or how not to, use a Product Marketing/Management executive as part of the sales process.  This is a guest post written by someone who recently read Tales from A Gatekeeper.  I found it informative and funny and wanted to share! - Trish Bertuzzi

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Topics: sales process, inside sales tips, inside sales management

LinkedIn - You as Your Brand

Posted by Trish Bertuzzi on Wed, Apr 23, 2008

Since I started the LinkedIn Inside Sales Experts Group (request to join here) a little over a month ago, the membership approval process has afforded me the opportunity to review more than 240 LinkedIn profiles.  Most, I would say 90%, of the members are sales people but I have to tell you that I would never know that from looking at their profiles!

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Topics: linkedin, target marketing, branding

Sales Tips: Tales from a Gatekeeper

Posted by Trish Bertuzzi on Wed, Apr 09, 2008

I love to read blogs that make me laugh and I read a post on The Sales Wars that was interesting and funny.  It was written by Michelle Doucette who is a gatekeeper for a software company in the Boston area.  Take a peek here and find an excerpt below:

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Topics: sales process, sales tips, cold calling, sales tools

Sales Tip: Ask Great Sales Questions

Posted by Trish Bertuzzi on Wed, Apr 02, 2008

Does your team ask great questions?  Every salesperson thinks they ask great questions, but do you really? 

The shortest distance between winning a deal and having it slip from month to month is a direct one.  In fact, it's these direct questions that encourage prospects to share information, establish a personal relationship with us, and increase our chance of selling our solution.  

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Topics: sales process, sales tips, lead qualification

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