A few weeks ago I was fortunate enough to spend some time with the folks at CriticalMass in Cambridge, MA. It's a start-up space and community for early stage entrepreneurs – my favorite kind of people!
A few weeks ago I was fortunate enough to spend some time with the folks at CriticalMass in Cambridge, MA. It's a start-up space and community for early stage entrepreneurs – my favorite kind of people!
The following is a guest post by Matt Heinz of Heinz Marketing. Matt's career has focused on revenue acceleration via sales & marketing strategy, demand generation and sales pipeline & process improvement. Enjoy!
It's official! Our 2012 Lead Generation Metrics & Compensation Report is now available.
Topics: lead generation, metrics
There’s no shortage of biases, prejudices and opinions around how ‘different’ Gen Y sales reps are. What is lacking is a clean examination of how Gen Y sellers differ from their Gen X & Boomer peers in terms of motivations, aspirations & future plans.