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Sales Models, Metrics, and Motions Blog

SDR, AE, and CSM analysis

Sales Models, Metrics, and Motions Blog

Inside Sales Experts Blog

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Who Should Own Lead Generation? And Who Should Run It?

Posted by Trish Bertuzzi on Thu, Feb 05, 2009

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Topics: lead generation, best practices

IDC's 2009 Sales Predictions: Expansion of Inside Sales

Posted by Trish Bertuzzi on Thu, Jan 29, 2009

Despite the turmoil in the economy, tech sales executives are cautiously optimistic regarding 2009.

However, success in 2009 will require some very different tactics, including substantially increased investments in demand generation, lead qualification, sales enablement and inside sales.

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Topics: inside sales strategy, best practices

Converting Web Leads: Get Sales & Marketing on the Same Page

Posted by Matt Bertuzzi on Thu, Jan 15, 2009

The other day I emailed our Sales team about our new research report and I received an email response that read:

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Topics: sales tips, lead generation, best practices

09 Resolution: No More Marketing Gobbledygook

Posted by Matt Bertuzzi on Wed, Dec 31, 2008

Over on the Duct Tape Marketing blog, John Jantsch asked some heavy hitters discuss the outlook for 2009.

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Topics: best practices, target marketing

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