The following is a guest post by Peter Cohen, Managing Partner of SaaS Marketing Strategy Advisors.
----
The following is a guest post by Peter Cohen, Managing Partner of SaaS Marketing Strategy Advisors.
----
Topics: sales tips, saas, sales techniques
I recently read a fictionalized letter of resignation from a SVP, Sales (to a CEO) over on the Sales Benchmark Index blog. It is worth a full read, but here is a quick excerpt:
The revenue goal you have set for me is not based in reality. It is unfair to set my goals based some high level Gartner numbers. For three years, I have submitted a proposal to set the number correctly and it has been rejected. Give the new guy a chance.
You have 16 items on my priority list. No one can do 16 things well. Each of these has been labeled mission critical. As a result, I have become a bad husband and father. Don’t ruin another man’s life. Not all opportunities are created equal. Pick a few things.
While entertaining, and in many instances probably quite true, it got me thinking. This head of sales had his point of view. But there are two sides to every coin, are there not?
Topics: inside sales management
I consider myself a fairly traditional Sales Manager – in that I generally don’t think “new” equates to “better.”
Topics: inside sales strategy, target marketing, executive interview
