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Sales Models, Metrics, and Motions Blog

SDR, AE, and CSM analysis

Sales Models, Metrics, and Motions Blog

Inside Sales Experts Blog

by

Trish Bertuzzi

Author Jonathan Franzen said "one-half of a passion is obsession, the other half is love." With that in mind, ask anyone who's met Trish and they'll tell you - she is passionate about Inside Sales. Trish often remarks on how lucky she is to work with an amazing team at The Bridge Group, helping Sales & Marketing leaders make the big decisions: on implementation strategy, process to improve performance, supporting technology, metrics & measurement. Over the last two decades, Trish has promoted Inside Sales as a community, profession and engine for revenue growth. In the process, The Bridge Group has worked with over 220 B2B technology clients to build, expand and optimize their inside sales efforts.

Recent Posts

B2B Sales Reps Need to Become Better Marketers

Posted by Trish Bertuzzi on Tue, Feb 23, 2010


This is a guest post by Chad Levitt, author of the New Sales Economy blog that explores using social media, sales 2.0 and inbound marketing as a B2B sales strategy for the Web 2.0 world.
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Here are three realities in the B2B Sales profession:

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Topics: sales tips

Buzz in the Room

Posted by Trish Bertuzzi on Wed, Feb 10, 2010


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Topics: inside sales management

Social Inbound 2.0 - Buzz or Buzzkill?

Posted by Trish Bertuzzi on Thu, Jan 21, 2010

I had the pleasure recently of doing an interview with Chad Levitt for his New Sales Economy Blog.  We discuss a range of topics: changes to the sales profession, inbound marketing, Sales 2.0 & the "arrival" of Inside Sales.

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Topics: inside sales management, ask the experts, technology

Get Your Sales Reps in Touch With Prospects Sooner, Not Later

Posted by Trish Bertuzzi on Tue, Jan 12, 2010


Okay, I know I promised to publish the second part of my interview with Linda on Marketing Becoming Enablers BUT that post garnered so many comments here as well as on LinkedIn that I had to temporarily take a different path.

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Topics: sales process, lead qualification

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