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Sales Models, Metrics, and Motions Blog

SDR, AE, and CSM analysis

Sales Models, Metrics, and Motions Blog

Inside Sales Experts Blog

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Do Your Team's Voicemails Sell the Conversation?

Posted by Matt Bertuzzi on Wed, Sep 09, 2009

On the blog last Friday I shared a post that I found interesting.  It did a great job of laying out the case for B2B websites to "sell a conversation". There are some thoughtful comments so please check them out.
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Topics: sales tips, cold calling, lead generation

The Flaw In Calculating Inbound v. Outbound Marketing

Posted by Trish Bertuzzi on Tue, Jul 28, 2009


Mike Damphousse of Green Leads wrote a great post on Inbound v. Outbound Marketing and really got me thinking. Here is an excerpt:

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Topics: lead generation, target marketing

Social Networking and Your Business – Part 2

Posted by Trish Bertuzzi on Tue, Jun 09, 2009

 
Last week, I outlined 4 approaches businesses can take towards Social Networking. Read Part 1 here. By way of a recap, here is the approach I recommended:
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Topics: lead generation, technology

Social Networking and Your Business – Part 1

Posted by Trish Bertuzzi on Thu, Jun 04, 2009


I recently had the pleasure of presenting at the Sales 2.0 Conference in Boston.  I participated in a panel on Social Networking in a Sales 2.0 World. Hmmm....got me thinking.

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Topics: lead generation, best practices, technology

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