I'm sure you've noticed that over the last 6 weeks LinkedIn has been rolling out new profiles for all users.
In light of the major refresh, I thought it a great time to address the most frequently asked question I hear on Social Prospecting™:
- Gear their profiles towards their buyers, their market & the value they bring
- Make growing their LinkedIn network a priority
- Are plugged into the LinkedIn Groups where their prospects participate
- Are just plain better at searching LinkedIn
We put our thoughts together into an ebook: The Fundamentals of LinkedIn for Sales Reps. Here's a quick preview:
You can access the full 37-page ebook (no registraion required) below.
Feel free to share it with your teams. We've included a checklist at the end of the ebook. It should help you work with your reps to make sure they have the fundamentals of LinkedIn well in hand.