News & Events | The Bridge Group, Inc.

Bertuzzi to Present at 2011 AA-ISP Leadership Summit

Posted by Matt Bertuzzi on Mon, May 02, 2011

Hudson, Mass. - May 1, 2011 - Trish Bertuzzi, President & Chief Strategist of The Bridge Group, Inc., will present at the AA-ISP Inside Sales Leadership Summit 2011 in Minneapolis, MN on May 10th.

The presentation will cover effective on-boarding as the foundation of Inside Sales success. "Inside Sales leaders invest lots of time, effort and energy in hiring great Reps. But then what?," said Bertuzzi. "If you are like most organizations you provide product training, CRM  & process training and let them have at it!. Effective on-boarding is about helping Reps understand the market they are selling into and the buyers they are selling to - first."

The AA-ISP Inside Sales Leadership Summit 2011 will feature over 30 of the nation's leading Inside Sales experts who will deliver presentations and discussions focused on the issues most critical to today's Inside Sales Leaders and Managers.

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About the Leadership Summit
The two day summit includes a variety of general sessions, interactive break-out sessions and lively panel discussions featuring some of the nation's leading Inside Sales experts. Focus is on addressing issues critical to today's Inside Sales Leadership. In addition, the Solution Provider Exhibit will offer attendees an opportunity to meet with leading inside sales vendors while seeing their various products and service offerings first hand.