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Sales Models, Metrics, and Motions Blog

SDR, AE, and CSM analysis

Sales Models, Metrics, and Motions Blog

Inside Sales Experts Blog


Steve Harper

Recent Posts

Effective Target Marketing

Posted by Steve Harper on Fri, Mar 14, 2008

You want to learn effective target marketing?  Go shopping with 8 year old girls. 

I took my daughters to New York City because of their fascination with American Girl Dolls.  For those of you un-initiated with the world of little girls, these are 18 inch dolls that come from a specific period in time, have a life story, and dozens of accessories that accompany them.  Frankly I think it may be a cult, but...

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Topics: sales tips, inside sales management, target marketing

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