Sales Models, Metrics, and Motions Blog

SDR, AE, and CSM analysis

Sales Models, Metrics, and Motions Blog

Inside Sales Experts Blog

by

Matt Bertuzzi

Matt bleeds blogs, business books and inside sales. He is never short an answer to the question, “Read or see anything interesting lately?” Matt works with Bridge Group clients on tools, roadmaps, and advice around inside sales. Internally for The Bridge Group, he works on technology, content, and other (fun!) projects.

Recent Posts

I Get Cold Called: Tales from a Marketing Manager

Posted by Matt Bertuzzi on Mon, Aug 04, 2008

I changed careers recently. I went from being a Product Manager for a technology company to a Marketing Manager for a professional services company. One of the immediate "benefits" of my new role was a massive increase in the number of cold calls I receive. Seriously, we are talking a 5x increase. As you would expect, some salespeople I hear from are good, some poor and some rage inducing.
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Topics: sales tips, cold calling

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