The Bridge Group

Sales Engagement Guide

How buyers like to buy,
As told by modern buyers

Phone, email, LinkedIn, text, video, physical, mail. There are more factors than ever in modern selling. So how does a salesperson get to engagement? The answer: adapt to variations in how buyers respond.

Brought to you by The Bridge Group, Modern Sales Pros and Sales Hacker, this ebook provides real insights on what makes buyers stop, listen and ultimately, engage. Based on real data from 750+ survey respondents, check your assumptions at the door–there’s definitely a few shockers!

Answers to the following questions inside:

  • How do I actually reach the C-suite?
  • Voicemail is dead, right?
  • Are younger buyers more likely respond to mobile contact than older ones?
  • If I find a buyer's mobile number, is it kosher to send them a text?

Inside Sales Consulting & Execution Services

Strategic Assessment
We rapidly translate what we uncover into the plays, process, and metrics you need to grow.

Sales Playbooks
We give every rep the tools, tactics and messaging to prospect and sell like your best.

Training & Coaching
We work with your reps to hone their abilities, spark prospect interest and generate opportunities.

Advisory Services
With our expertise and bandwidth, our team delivers insight, clarity and guidance.

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