COMMENTS
Hi guys, I am a inside sales rep in the application and infrastructure hosting industry. here is a elevator pitch that i use quite often.
"We help you exploit economies of scale by providing higher quality at a lower price."
@Mukal. Thanks for the response! I would say you are almost there - 3 out of 4 points.
One thing to think about, based on your elevator pitch I still don't know what you do. I know what NaviSite does because they are a client of ours, but if they were not - you provide higher quality "what" at a lower price?
Fill in that blank and you have a great pitch!
Do you know how you feel like you are imposing with prospects follow up? I help you design follow up you and your customer want.
I usually have two or three questions for in-person networking elevator intros. And 99% of the time I get, HOW do you do that?
Patricia Weber
Sales Accelerator Coach for Introverts, Shy and Reluctant
http://introvertscansucceedatsales.com
Oops. Forgot to say, I'm going to direct my readers to your post because most of the love "tests!"
Patricia
#4 is the most important. I test my pitch on my son who is in 6th grade. If he doesn't get it, then it's a lousy pitch. This gives me confidence that I am speaking in words people understand.
Remember, you are only pitching one person at a time. Be bold! Be believable! How can I make it so that it personally benefits “the one person I’m pitching”. My favorite style is the two sentence rule: It does “this”, so you can do “this”. “Our system creates PowerPoint presentations faster, so your sales reps use less non-billable hours.” “Our system allows your Blackberry to call your AA to let you know where it is, in case you lost it.” And if anyone knows of a system that can do this let me know . . .
@Trish ...
Ohh yes... Thats a great suggestion, Thanks for helping me out.... any other suggestions looking at our industry? whats your take on email marketing??
I love the test. Here is my pitch, let me know what you think: " Safety Trainers provides on-site CPR, AED and First Aid training to companies who are required and mandated by law to do so."
Thanks in advance.
@Mukal. As a matter of fact, we wrote an Inside Sales Playbook that would provide you with every sales tool you could think of from elevator pitches to closing statements. Reach out to me privately and I will tell you which NaviSite exec to contact to get a copy.
As far as email marketing. It has to be automated, intelligent and integrated effectively into the sales process. More to follow on this topic in another post.
@ Joe. Great pitch. You get what you do out there net/net. A 4 pointer for sure!
"I work with CFOs of SMB who are interested in accelerating the time to cash" I am eager to receive feedback on this.
Max
@Max. Time to cash sounds like a great goal for every business! What kind of feedback are you looking for?
Hi guys, what a great blog! Here's my pitch (it's a work in progress):
"Ignertia is a full-service creative company, offering clients everything from custom video production, to web design, IT support, branding and content creation."
What do you think?
@ Don. You are off to a fabulous start! I think you should consider removing the "full-service creative company" part and put in something like...
Ignertia helps companies launch their brand or Ignertia helps companies produce videos that drive traffic or something like that. Get specific as opposed to your benefits as opposed to vanilla.
You can even have several versions you use in throughout your selling process. That way as you communicate with the prospect they get to hear your whole message but in interesting sound bites.
Hope this helps.
Thanks, Trish! I really appreciate the input. I'll keep working on it. Thanks for the ideas.
Wonderful article Trish!
Our pitch (work in progress) is:
Exhibit provides you innovative solutions for outdoor advertising that will bring more attention to your ads for lower cost.
I am new to the Customer Collective and love it! Would love to know what you think about this elevator pitch:
At American Family Insurance, we help people protect and keep their hard earned assets with insurance products. Thanks!
How about -
At American Family Insurance, we protect and maintain people’s earned assets.
Thanks so much for the input, I will use it!
I love the blog! What do you think about my elevator pitch?
Boston Paternity provides DNA testing solutions to individuals, families, and attorneys who want reliable proof of relationships.
@ Ryan. I think you have nailed it.
Hello - this blog is great. I'm new to both it and my current employer. Would be interested in the feedback on this elevator pitch:
"We help companies simplify their marketing efforts by stripping away unnecessary complexity through the use of faster, easier and more functional web based tools."
@Darin. Not a bad first pass but it still needs work because I don't know what you do. I like the fact that you simplify but simplify what and how?? Keep at it!
here we go!
1.
ABC Technology automates your compliance process and creates easily managed reports for auditors.
2. ABS Technology appliance, brings all devices in your IT infrastructure to one central location for intelligence and storage.
@ Barbara...I like #1 as it says in plain english what you do...no guesswork required.
I have been using this line for about a year “DEX helps technology companies reduce cost & increase productivity by utilizing our global sourcing infrastructure.” how does it sound?
Pitch: "We help the world's biggest companies manage risk better".
My elevator pitch is as follows:
"We provide technological solutions to Banking and Financial services companies to help them meet their organizational objectives"
Please let me know what you think about the same.
Hi guys,
I want some elevator pitch on these questions ASAP:
The question is: If you have 3 mins with a Decision Maker inside an elevator, What will be your pitch to these questions?
1) What Service do you provide?
2) Who is your target market?
3) What pain points can you service address in your customer's business?
4) Who is behind the company?
5) What is your competitive advantage?
@Mave Rick. Couple things. Not sure who you are addressing your questions to - is there one of us in particular that you would like to respond.
In your 5 questions, you have combined an elevator pitch with an introductory statement. An elevator pitch is meant to succintly articulate what you do and allow you to arouse curiousity. Once you have gained agreement that the listener is interested in hearing more, then you can get into some of the details you would like articulated in your questions.
Hope this helps...
I market qualified long term care insurance with FULL REFUND of all premiums upon death of the insured. Would you please comment on this elevator pitch?
"I help successful business owners preserve their earned assets by offering a 2-for-1 insurance product. Do you know how costly eldercare is?
In 30 minutes, I can show you a way to have peace of mind and dignity, as well as a legacy for your children or charity
@Jonathan. Your pitch is quite good - here is another spin on it for you.
"We protect the assets of successful business owners from the often debilitating costs of elder care. If you can spare me just a moment, I would like to share with you how you can protect your legacy."
Short and sweet - hope you like it and thanks for posting.
Short and sweet.........and impactful!
I love it!
Thank you.
Hey guys,
any advice is more than welcome!
Here is what i have so far.
Widgets&widgets Manages your business network infrastructure so that you can focus on your core business, without the cost associated with an in house IT.
What do you think?
@Jon. Well, it is good BUT I bet every single one of your competitors is using the exact same pitch. What makes you unique? What would make it stand out? Add that and you are good to go. Happy Selling!
Here's my elevator pitch:
"When you need to laugh, you turn to Laughtub."
In today's sophisticated and technologically advanced world we really tend to over-elaborate, and when it starts affecting our message our bottom line is bound to follow suit sooner rather than later.
I am new to this company and I have been asked to prepare an elevator speech for 3 types of clients--CEO-- Project Manager --- Foreman for our next sales meeting in a week and I have -0- ideas.. I have worked for competitors and now I work for one of the world leaders in my industry. It's an up hill battle as they huge overseas but new to the USA... Need some help if anyone has a suggestion...??? Thank you...